When a B2B
customers wants to access his supplier catalog through his procurement system,
the technology that can help to achieve it is PunchOut. A PunchOut connection
allows the customers to reach his contract catalog without browsing through the
rest of the site in a single click. However, suppliers are often in two minds
when to make PunchOut ready websites.
When will the Need for PunchOut
Implementation Arise for Suppliers
When the
supplier catalog has excessively high number of products, it doesn’t make sense
to use CIF catalog as a lot of time is spent in loading the catalog. Moreover
when the supplier catalog content is being modified, a CIF catalog again can
become a headache. In fact, a CIF catalog is a bad option when catalog content
requires frequent change.
The solution
to all these issues is to use PunchOut catalog, which is designed to simplify
your process. Whether it is updating product information or loading high volume
of catalog content, it can be done effortlessly and quickly with PunchOut.
Moreover, as a supplier, you have to display product configurations to your
customers. In this case too, a CIF catalog does not have any provision to show
configurations as the products are displayed in in-line format.
With
PunchOut, you can show as well as allow your customers to create configurations
as per their requirements. So suppliers who want to sell complex products to
their B2B customers need to use this technology to simplify their business
transactions.
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