Ability to Recover Abandoned Carts
Winning back
shoppers that have abandoned carts can work wonders to increase sales. This is
what exactly some of the best Shopping cart software solutions do. They essentially act like a cart
abandonment software, which enable you to easily retarget abandoning customers
and recover lost carts.
Shopping cart
software tools have been designed to send automated real-time emails to customers
who have abandoned carts. When you don’t wait and send follow-up messages
immediately, you considerably reduce the risk of losing customers. This ability
of shopping cart solution to automatically send emails to customers who have
left your store without purchasing can help to increase conversion rate.
Multi-currency Checkout
Any shopping
cart software that accepts only one default currency at checkout is a major
roadblock in the success of any online business. On the other hand, accepting
multiple currencies customers are comfortable with, at checkout, can work
wonders to boost sales.
If you want
to gain competitive edge and boost business growth, it is important to choose a
Shopping cart solution that
supports multi-currency checkout and displays real-time exchange rates. It
should support all major international currencies, thereby making it easier for
customers to do business transactions with your online store.
Instant CheckOut
Too many
steps in the checkout process is one of the main reasons behind shopping cart
abandonment. Usually, a customer has to go through 5-step checkout process that
can get a little frustrating. When your checkout process is lacking in
convenience, you are likely to lose a lot of potential customers. The key to resolve
this issue is to use an Ecommerce software that supports ‘Instant Checkout service’ typically
offered by PayPal. With a single click, any shopping cart can be checked out
using PayPal Instant Checkout. So if you want to improve your conversion rate,
it is time to use this fast and frictionless checkout process.
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