Offer
Personalized Shopping Experience
One way to personalize your B2B customer’s shopping
experience is to customize home page content depending upon his past purchasing
history. So after your customer logs into your B2B ecommerce store, the homepage should display products as per
his recent buying active activity. In short, you have to show products that a
customer will likely be interested in buying. When your homepage displays
product that match the customer’s interest, it can certainly help to increase
browsing time as well as encourage him to purchase.
Make
Placing Orders Easy and Convenient
Use PunchOut technology to simplify purchasing process of
B2B customers. Also give your customers the ability to order and reorder
products quickly. The reordering process particularly should not be time
consuming. Many B2B ecommerce platforms
come with ‘Reorder Feature’ that allows customers to view all their previous
purchases, thereby making it easier to quickly reorder. When you have B2B
customers with frequent purchases, it is necessary to use this tool that saves
a customer’s purchase history and ensures reordering is quick and convenient.
Optimize
your Ecommerce Store for Mobile Users
With more and more B2B customers now also using Tablets
and smartphones for placing orders, not optimizing your B2B ecommerce solution for mobile devices will cost you a fortune.
So building a mobile responsive store is a must to increase B2B sales. The
mobile shopping experience should be such that it should allow your customers
easy access on the go.
Design the content of your store in such a way that it
inspires greater engagement on mobile devices. Make navigation easier, touch
intuitive for mobile users. A mobile friendly navigation can make it easier for
your customers to shop via mobile devices. You can also a deliver a good mobile
shopping experience, by offering a mobile app. It will help to streamline your
B2B business and moreover enable your customers to shop effortlessly on the go.
Offer
Personalized Shopping Experience
One way to personalize your B2B customer’s shopping
experience is to customize home page content depending upon his past purchasing
history. So after your customer logs into your B2B ecommerce store, the homepage should display products as per
his recent buying active activity. In short, you have to show products that a
customer will likely be interested in buying. When your homepage displays
product that match the customer’s interest, it can certainly help to increase
browsing time as well as encourage him to purchase.
Make
Placing Orders Easy and Convenient
Use PunchOut technology to simplify purchasing process of
B2B customers. Also give your customers the ability to order and reorder
products quickly. The reordering process particularly should not be time
consuming. Many B2B ecommerce platforms
come with ‘Reorder Feature’ that allows customers to view all their previous
purchases, thereby making it easier to quickly reorder. When you have B2B
customers with frequent purchases, it is necessary to use this tool that saves
a customer’s purchase history and ensures reordering is quick and convenient.
Optimize
your Ecommerce Store for Mobile Users
With more and more B2B customers now also using Tablets
and smartphones for placing orders, not optimizing your B2B ecommerce solution for mobile devices will cost you a fortune.
So building a mobile responsive store is a must to increase B2B sales. The
mobile shopping experience should be such that it should allow your customers
easy access on the go.
Design the content of your store in such a way that it
inspires greater engagement on mobile devices. Make navigation easier, touch
intuitive for mobile users. A mobile friendly navigation can make it easier for
your customers to shop via mobile devices. You can also a deliver a good mobile
shopping experience, by offering a mobile app. It will help to streamline your
B2B business and moreover enable your customers to shop effortlessly on the go.
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